Promotions & Advertising

The Purdue Athletics Promotions and Advertising Office manages the consumer marketing responsibilities for Purdue's 18 varsity sports teams. It oversees the development and implementation of advertising plans, ticket sales strategies, in-game entertainment, promotional collateral such as posters and schedule cards, and game premiums. The Promotions and Advertising Office also oversees the formal student sections for both men's and women's basketball teams, as well as the "adopt-a-sport" student section programs for Purdue's Olympic sports.